Recruiting, developing and retaining embers
Promoting civil engineering and civil engineers
Marketing ICE products and services
Dissemination of learned society formation/activities Each region's performance will be measured against key performance indicators (KPIs) and targets for revenue generation, membership recruitment and retention, educational activity and success in influencing and raising profile.
KPIs for the current regional managers are being drawn up next week by ICE head of areas Stewart Crichton.
These will focus on increasing membership numbers, monitoring the conversion rate of graduates to members and members to fellows, the number of new training agreements registered, the amount of press coverage and the amount of involvement in government consultations.
KPIs for the remaining regions will be drawn up once the managers have been appointed.