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Telly communication


We have recently been reading in NCE about the great exploits of our colleagues on two major projects: the East Coast Main Line at King's Cross and the raising of the Wembley Arch.

The item on the bridge push (NCE 8 January) was just a taster for hopefully a much larger article. Raising the arch (NCE 15 January) is also a much-awaited feat of modern civil engineering expertise and skill.

But where is the larger media coverage? Why are these fascinating projects and others such as the CTRL, where some amazing work has been achieved in often very exacting conditions, not on the TV?

The current crop of low grade reality and DIY projects would be knocked for six if these could be given the proper treatment. Let's get Jeremy Clarkson to present them (like him or not he is hugely enthusiastic and did a great job on Brunel) or Adam Hart-Davis.

This would get the civil engineering industry right up there with the best of the science and technology programmes and with a modern presentation.

Come on ICE, blow the trumpet a bit and get some of the best marketing around, free.

Mike Parker, Gifford & Partners, Carlton House, Ringwood Road, Woodlands, Southampton, SO40 7HT

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