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Shared brand identity for Thames AMP6 alliance

Thames Water’s AMP6 alliance has revealed a new brand identity which it says is a vital first step towards delivering billions of pounds of essential improvements to the utility’s ageing network from April 2015.

It will operate as Eight2O, recognising the eight firms that make up the alliance.

The alliance comprises two design and build JVs consisting of Costain, Veolia and Atkins (CVA) and Skanska, MWH and Balfour Beatty (SMB), as well as a programme manager in MWH and a technology innovator in IBM, plus Thames Water as both client and partner.

Eight2O will be led by chief operating officer Graham Keegan. He explained the shared identity was significant.

“Creating a shared identity was a much needed step forward in terms of enabling our alliance people to feel like part of a strong delivery team,” said Keegan. “It’s a fantastic milestone.

“The working principles represent a big change from past delivery models,” he said.

Thames Water is using the alliance model to achieve greater efficiency in the delivery of its business plan, with a greater emphasis on collaborative team-working, innovation, sustainability and an integrated supply community.

The alliance is set to carry out between £2bn and £3bn of work.

Thames Water’s investment programme for the five years from 2015 will be finalised following the 2014 water industry review of prices by the regulator Ofwat.

There is potential to extend contracts after this five-year period to 2025.

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