NORTH WEST association has challenged Great George Street to create a rolling five year action plan that will demonstrate to members of the public the importance of civil engineering to civilised life.
The association is demanding the ICE be accountable to members for implementing the plan.
The call comes as a result of feedback from members following association chairman Rob Jackson's annual address (NCE 9 November), where he likened the ICE to a Victorian wardrobe - 'old, classic and stately, but cumbersome, tired and out of date'.
The association welcomed the introduction of an all-inclusive membership, but a spokesman added: 'It now needs to look outwards, representing to the public, media, politicians and opinion formers the views of civil engineers on issues of the day.
'In the foreseeable future, the general public should know much more about the value of civil engineers in sustaining a civilised environment.'
President Joe Dwyer, himself a North West man, said he would rise to the challenge and meet members in Liverpool during his annual visit.
All members are encouraged to join the debate with the president, to be held at Liverpool John Moores University on 9 February from 1pm.