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New campaign focuses on engineering ahead of 7 May

Construction projects across the UK are taking part in an ICE civil engineering awareness raising campaign over the next fortnight.

The campaign will explain the positive impact civil engineering has on peoples’ lives and show policy makers why they should continue to invest in infrastructure.
Up to 20 projects will be flying huge “This is Civil Engineering” banners on their sites as part of the ICE campaign. The banners explain what civil engineering is and link the projects’ benefits for communities.

Many other civil engineering projects will also take part in the campaign, highlighting their benefits via social media forums like Twitter and Instagram.

The “This is Civil Engineering” initiative is part of ICE’s wider Commit to Infrastructure General Election campaign.

The Institution hopes it will remind all political parties that long term infrastructure investment improves quality of life, regenerates communities and creates jobs.

“It is fantastic to see such a wide range of projects from across the country getting involved in this campaign and helping to really shine a light on civil engineering and how it benefits communities,” said ICE director general, Nick Baveystock.

“Of course the campaign also comes at a critical point in the electoral calendar, and we hope it will help to demonstrate to parties across the political spectrum, just how vital it is that infrastructure remains a central plank of their plans for growth and prosperity.”

Projects involved in the campaign launch fortnight include Costain’s work to replace safety features on the M54 in Telford, while improving drainage and making the road surface quieter.

It also includes Bam Nuttall and Mott MacDonald’s work on the £45M flood alleviation scheme in Leeds city centre, and Swansea City Council’s Morfa Distributor Road upgrade which will cut congestion and improve cycling and walking links.

Belfast’s Waterfront Hall expansion project will also be flying the “This is Civil Engineering” banner.

The £29.5M project is being built by McLaughlin & Harvey and financed by Belfast City Council, the European Regional Development Fund and the Northern Ireland Tourist Board. It will create 220 jobs during construction and is expected to contribute around £45M to the local economy each year.

  • The campaign launch runs from 13-24 April. Get involved by following @ICE_engineers on Twitter and Instagram, and post pictures of your projects using the #thisiscivilengineering campaign hashtag.

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