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Construction greenwashing to be tackled by task force

The UK Green Building Council today launched a new Green Building Guidance task group to combat “greenwashing” in the industry.

The Task Group will explore issues such as how products and services can meaningfully be compared, what constitutes best practice in sustainability, and what evidence currently exists that provides a business case for organisations to become more sustainable.

The intention is to help combat greenwash and to help make sustainability profitable, by directing businesses to tools and metrics that are most relevant to their organisation and allow benchmarking against peers.

The Task Group is due to report early next year and is made up of a broad range of built environment organisations.

Organisations involved

UK Green Building Council members on the Green Building Guidance steering group include:

  • Aggregate Industries
  • Arup
  • Aviva
  • BAM Construct
  • BBC
  • BRE
  • Citu Ltd
  • Gentoo
  • Halcrow Group Ltd
  • Interface
  • John Lewis
  • Lutron
  • M&S
  • Morgan Sindall
  • Savills

Other UK Green Building Council members contributing to the work include:

  • AECB
  • AMX Europe
  • BLP Insurance
  • Business Sprinkler Alliance
  • BSI
  • CIOB
  • Dalen Strategies
  • DTZ
  • EPR Architects
  • Ethical Property Foundation
  • Faithful & Gould
  • Glasgow University
  • Google
  • John Rowan & Partners 
  • Kingspan
  • Lafarge
  • Mineral Products Association, Concrete Centre
  • Pick Everard
  • SCS
  • Tata Steel
  • University of Sheffield

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